Welcome to EGOIST Underwear!
Egoist Underwear opened its doors on June 22, 2010, in Boystown, Chicago. We started with a focus on underwear and have since expanded to include swimwear, party gear, casual wear, and gym apparel.
We specialize in European and Australian brands like Barcode Berlin, Code 22, and 2eros, to name a few. For 2026, we’re excited to introduce new labels like AWRY and THK, along with an expanded swimwear section.
Enjoy our selection in-store and online!
Popular Collections
AWRY
AWRY brings bold energy. Shop sexy shorts, sleek thongs, jock-thongs, and bamboo underwear built to move, breathe, and get noticed.